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pre-suasion-by-robert-cialdini

Pre-Suasion by Robert Cialdini

Pre-Suasion is not a book you want to miss if you are interested in knowing how people think and do what they do.There is tons of research quoted in the book and it is a treasure trove of information on how conversations before an event influence the outcome of a certain event.

The Inevitable by Kevin Kelly

An interesting read if you like to wear the hat of futurist and take pride in monitoring trends in technology. The books content may not seem any less than a wild science-fiction novel. However, the projections are rooted in technology that is available to us now.

the tech contracts handbook

The Tech Contracts Handbook

The Tech Contacts Handbook is a excellent resource to understand the legal contracts and agreements that a technology entrepreneur must have in place.

Invisible Influence

Invisible Influence documents several ways in which we are influenced by external factors and the world we live in.

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